Njengomunye wabantu base-Asia abanethonya elikhulu embonini yezicathulo zabesifazane, umsunguli we-Xinzirain wamenywa ukuba athamele Iviki Lemfashini Yamazwe Ngamazwe Lango-2025 I-Spring/Summer Chengdu International. Lesi sikhathi asigcini nje ngokugqamisa ithonya lakhe siqu ekwakhiweni kwemfashini kodwa futhi siqinisa isikhundla sika-Xinzirain njengomkhiqizi wezicathulo zabesifazane ohamba phambili ohlanganisa idizayini, ukukhiqizwa, kanye nesevisi.
Uhambo Lokuqamba Okusha Ezicathulweni Zabesifazane
Kusukela asungula uhlobo lwakhe oluzimele ngo-1998, umsunguli we-Xinzirain uzinikele ekuchazeni kabusha izindinganiso zezicathulo zabesifazane. Uhlanganise ithimba le-R&D langaphakathi eligxile ekudaleni izicathulo ezihlanganisa ukunethezeka nesitayela esiphambili. Lokhu kuzibophezela ekulinganiseni idizayini nokusebenza kwenze i-Xinzirain yaba enye yemikhiqizo yemfashini eyaziwa kakhulu e-Asia.
Kuyo yonke le minyaka, lo mkhiqizo ubulokhu uvela ezilinganisweni zemfashini zamazwe ngamazwe, wabamba iqhaza ezinhlelweni zesonto lemfashini ezisemthethweni, futhi wahlonishwa ngokuthi “Umkhiqizo Wezicathulo Zabesifazane Ezinamandla Wase-Asia” ngo-2019. Le mpumelelo eyingqopha-mlando ifakazela ubuholi obunombono bomsunguli kanye nokuphishekela okuhle okungaphezi.
U-Xinzirain Uqala Ukuqala Evikini Lemfashini Lamazwe Ngamazwe Lase-Chengdu
I-Chengdu International Fashion Week yango-2025 iphinde yanikeza isiteji sokuqamba izinto ezintsha, ubuciko, kanye nokuhwebelana kwamanye amazwe. Ukubonakala komsunguli akugqamisi nje kuphela udumo lomkhiqizo kodwa futhi kugcizelela ukuqashelwa kwayo i-Xinzirain njengomkhiqizi wezicathulo zabesifazane othenjwayo, ohlanganisa kalula umklamo, ukukhiqiza, namandla okulethwa.
Ukuhlanganyela kwakhe kuqinisekisa umgomo womkhiqizo: ukwakha izicathulo ezinikeza abesifazane amandla kokubili ubuhle nokunethezeka, kuyilapho unikeza amaklayenti omhlaba isisombululo esisodwa sokuklama izicathulo, ukukhiqizwa kwe-premium, nokulethwa ngesikhathi.
Inani Lochungechunge Lokuhlinzeka Ngokuphelele
Ngokungafani nemikhiqizo eminingi egxile kuphela ekwakhiweni noma ekukhiqizweni ngobuningi, i-Xinzirain izishaya isifuba ngokuletha izinsiza ezifika ekugcineni. Kusukela kumidwebo yokuqala kuya ekulethweni kokugcina, isinyathelo ngasinye sigadwa ngokuqinile. Lokhu akuqinisekisi kuphela okwangempela kanye nobuciko obuhle besicathulo ngasinye kodwa futhi nokugcwaliseka okuthembekile kwezimfuno zozakwethu bomhlaba.
Lolu chungechunge lwenani olubanzi—okuhlanganisa ukuklama, ukukhiqiza, kanye nesevisi—lusungula i-Xinzirain njengomkhiqizi wezicathulo zabesifazane ophambili wase-Asia.
Ngibheke Phambili
Uhambo luka-Xinzirain luyakhuthaza. Ukuvela komsunguli e-Chengdu International Fashion Week yango-2025 kuphawula enye ingqopha-mlando ohambweni luka-Xinzirain olunentshiseko, lokudala, noluqhutshwa ubuhle.
Kumakhasimende akwamanye amazwe, i-Xinzirain ingaphezu nje kohlobo lwezicathulo—iwuzakwethu othembekile onikeza idizayini enombono, ukukhiqizwa kwekhwalithi ephezulu, kanye nesevisi engenazihibe.