How to run your business in today’s economic downturn and COVID-19?

Recently, some of our long-term partners have told us that they are having difficulties in business, and we know that the global market is very poor under the influence of the economic downturn and COVID-19, and even in China, many small businesses have gone bankrupt because of the consumer downturn.

So how do you go about dealing with such a situation?

Multiple channels to run your business

The development of the Internet has brought more opportunities and convenient experiences. Under the impact of COVID-19, more and more people are transforming into online stores, and of course there are many options for online stores, so how do we make a decision?

By analyzing the audience data of each traffic platform, you can evaluate which traffic channel has the users you want, including age, gender, region, economic situation, cultural customs, etc.

Some may ask where to find the data? Every browser has a data analysis function, such as Google trends, Baidu index, etc., but this is often not enough, if you need some push stream advertising business to help you get customers, such as Google tiktok or facebook, they both have their own advertising platform, you can get more detailed data through the above platform to determine your choice.

Find your reliable partner

When you choose a good channel according to the data and build a good store, at this time you need to find an excellent supplier to support your business, an excellent supplier should be called a partner, not only to provide you with quality products, but also to provide you with advice in many aspects, whether it is product selection, or operational experience.

XINZIRIAN has been going to the sea for many years for women's shoes and has many partners who can exchange experience with each other, and we also provide one-stop service for our partners, whether it is data support or operation skills.

Do not forget the original intention

When you are confused and confused, when you encounter difficulties, think about yourself when you had nothing but bravely took the first step, the difficulties are temporary, but about the dream is eternal, XINZIRIAN not only produces women's shoes, but also hopes to provide help for people who love women's shoes.


Post time: Nov-16-2022